FTC Issues Notice for Public Comment on Amendment to Platinum Guides
Comments Will Be Accepted Until May 25, 2008
Platinum Task Force Open Meeting 3/10/08
The Federal Trade Commission's proposed amendment would allow marketers to use the term "platinum," or an abbreviation, to describe platinum-base metal alloy products. The marketers would need to disclose that the products contain platinum and other non-platinum group metals. They would also need to disclose the full composition of the products, by name and not abbreviation, and the percentage of each metal contained in the products.
If adopted, the amendment would be added to the platinum section of the FTC Guides for the Jewelry, Precious Metals, and Pewter Industries, 16 CFR Part 23, at Section 23.7(b)(4).
The Commission is seeking public comment on two issues:
1. The guidance provided in the proposed amendment as to how to mark or describe non-deceptively products that contain at least 500 ppt, but less than 850 ppt, pure platinum, and that do not contain at least 950 parts per thousand Platinum Group Metals.
2. Whether the Guides should be revised to provide guidance on how to mark or describe platinum-clad, filled, plated, or overlay products.
Comments should refer to “Jewelry Guides, Matter No. G711001” and should be sent electronically, by regular mail or hand delivery to the FTC. If mailed, submit your commits with two copies, to the Federal Trade Commission/Office of the Secretary, Room 135-H (Annex E), 600 Pennsylvania Avenue, N.W., Washington, D.C. 20580. Comments containing confidential information must be submitted in paper form and the first page must be clearly labeled confidential.
To submit comments electronically, go to https://secure.commentworks.com/ftc-jewelry and follow the instructions on the web-based form.
For the full text of the Federal Register Notice please visit the FTC website at: http://www.ftc.gov/opa/2008/02/fyi08004.shtm.
The JVC will continue its work in determining the needs and views of the industry on this important topic, and in facilitating the appropriate response.