About JVC

Who We Are:

The Jewelers Vigilance Committee was formed in 1912 to provide education and self-regulation to the jewelry industry. Members operate under the highest standards of business practice after pledging to comply with all laws applicable to the jewelry industry and make accurate representations about the products they sell. (Click here for our complete Membership Standards & Compliance Practices.)

The bottom line is that when you see the JVC logo and door decal, you can rely on our members' promise to uphold the ethics and integrity of the jewelry industry through their own business practices.

Find out more about
joining JVC.

What The JVC Does:
Educate and Offer Expertise

Our members receive free education of the complex laws that apply to the manufacturing, advertising and sale of jewelry. We are available to answer questions about how to apply those laws to your every day business practices. The JVC provides up-to-the-minute information about changes in the national and local laws that apply to the jewelry business.

Low Cost Mediation

Problems? Complaints? We offer mediation and arbitration services to both consumers and members of the trade. When a dispute arises regarding representations made or compliance practices the JVC can help to mediate a solution to the problem, affordably and in a timely manner.

Monitoring

The JVC constantly monitors the industry for compliance, and when a pattern or practice of non-compliance is detected, we refer the matter to appropriate law enforcement officials. We can even bring legal action ourselves. Our main focus is education, and bringing about compliance through a greater understanding of the laws and how to apply them.

Gives Your Store A Strong Consumer Presence

JVC offers its members several ways to communicate their membership to consumers. First, members are encouraged to utilize the JVC logo both in their traditional business, on their Internet sites and in advertising. Second, each member annually receives a double-sided door decal to place at the front door or on a window. Third, on JVC's consumer website, each member firm is listed in the search engine accessible to consumers.

Click here to find a JVC retailer and try out the search engine. By using these valuable JVC services, your business will communicate its dedication to ethics and integrity, further inspiring confidence from your jewelry buyers.

Precious Metals Testing

One of the benefits of membership is five free precious metals testings each year, excluding shipping and handling. Use JVC's expertise to test merchandise or customer goods for karat quality.